{"id":96975,"date":"2020-11-12T17:37:12","date_gmt":"2020-11-13T01:37:12","guid":{"rendered":"https:\/\/www.mediaplaynews.com\/?p=96975"},"modified":"2020-11-19T04:45:34","modified_gmt":"2020-11-19T12:45:34","slug":"warner-publicity-exec-melissa-hufjay-exits-studio","status":"publish","type":"post","link":"https:\/\/www.mediaplaynews.com\/warner-publicity-exec-melissa-hufjay-exits-studio\/","title":{"rendered":"Longtime Warner Publicity Executive Melissa Hufjay Exits Studio"},"content":{"rendered":"

Melissa Hufjay, Warner Bros. Home Entertainment VP of publicity, TV, animation and originals, is exiting the studio after 18 years as part of the WarnerMedia reorganization.<\/p>\n

Her position focused on executive oversight of WBHE\u2019s full-service publicity department for the television business unit, including guiding and executing all public relations initiatives and activities on physical and digital for television, genre, family, animation (Warner Bros. Animation and acquisitions), Blue Ribbon Content (live-action and animation), and WBHE-produced live-action films and special Interest home entertainment initiatives, including brands such as DC Comics, Hanna Barbera, LEGO and Warner Bros. Animation. For the past year, Hufjay has also reported into Warner Bros Television, working to streamline comprehensive campaigns for TV productions through the home entertainment window.<\/p>\n

Hufjay is highly respected in the industry. Among her many public relations successes are campaigns launching the home entertainment releases of \u201cFriends,\u201d \u201cThe Big Bang Theory,\u201d the \u201cPeanuts\u201d and \u201cSesame Street\u201d franchises, popular Blue Ribbon Content, and WBHE-produced live-action films (including the Cinderella Story<\/em>, Deep Blue Sea<\/em> and Critters <\/em>franchises), as well as launching and orchestrating publicity and marketing activities for more than 40 films in the ongoing DC Universe movies series over the past 13 years. In addition, she handled publicity efforts for the NFL, NBA and NHL home entertainment releases.<\/p>\n

A graduate of George Washington University, Hufjay\u2019s 28-year career has included publicity positions at studios and publicity firms including Paramount Pictures, Castle Rock Entertainment,\u00a0DreamWorks, Rogers & Cowan and Warner Bros.<\/p>\n

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\u201cWhile change is not easy, it\u2019s something I\u2019ve always embraced,\u201d Hufjay said. \u201cI\u2019ve had an amazing 17-and-a-half-year run at Warner Bros. and will forever be grateful to my mentors and colleagues. After spending most of my time with superheroes, my immediate plan is to focus on my family over the holidays but I\u2019m so excited to choose the next step in my career.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Melissa Hufjay, Warner Bros. Home Entertainment VP of publicity, TV, animation and originals, is exiting the studio after 18 years as part of the WarnerMedia reorganization. Her position focused on executive oversight of WBHE\u2019s full-service publicity department for the television business unit, including guiding and executing all public relations initiatives and activities on physical and … Continue reading “Longtime Warner Publicity Executive Melissa Hufjay Exits Studio”<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":96976,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,25,271],"tags":[1094,270,198,52,2228],"coauthors":[60],"class_list":["post-96975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-people","category-studios","tag-people","tag-studios","tag-warner","tag-warner-bros-home-entertainment","tag-warnermedia"],"acf":[],"yoast_head":"\nLongtime Warner Publicity Executive Melissa Hufjay Exits Studio - Media Play News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaplaynews.com\/warner-publicity-exec-melissa-hufjay-exits-studio\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Longtime Warner Publicity Executive Melissa Hufjay Exits Studio - Media Play News\" \/>\n<meta property=\"og:description\" content=\"Melissa Hufjay, Warner Bros. 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